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Content Refreshing for SaaS: Tips to Update Your Outdated Content for Improving Your Search Traffic 

Day: June 13, 2024

13 Jun

Tips to update outdated content

Content Refreshing for SaaS: Tips to Update Your O...

Last Updated on March 7, 2025 by Amit Kakkar What do you do when something on your home’s wall gets dirty or damaged?  Do you tear down the whole wall or fix it by removing the dirty part and adding

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Table of Contents

  • What Exactly is a Content Refresh?
  • Why Should You Refresh Your Content?
    • Improve Click-Through Rates (CTR)
    • Create Long-Form Content with Less Effort
    • Maintain Website Authority
    • Appease Google’s Freshness Algorithm
    • Combat Keyword Cannibalization
  • 10 Actionable Tips to Refresh Your Content
    • 1. Conduct a Content Audit
    • 2. Identify Content Gaps
    • 3. Update with Fresh Information
    • 4. Optimize for SEO
    • 5. Incorporate More Visuals
    • 6. Replace Outdated Information With the Latest
    • 7. Include New Keywords and Phrases
    • 8. Optimize for Voice Search
    • 9. Fulfill Search Intent
    • 10. Promote the Refreshed Content
  • Final Thoughts

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