Last Updated on October 12, 2026 by Amit Kakkar
Key Takeaway
SaaS companies rarely need one “marketing agency”. They need the right specialist for the channel that is holding growth back. This guide lists 35 agencies that work with B2B SaaS and tech companies, grouped into five types : GEO (AI search visibility), PPC (paid search and paid social), GTM (go-to-market strategy and outbound), content marketing and ABM (account-based marketing). Within each group the agencies are listed in no ranked order.
Growthner is listed among the GEO agencies and is the author’s own agency, so treat that entry with the same scrutiny as the others. Most details come from agency websites and third-party comparison pages, many of which are published by agencies that rank themselves, so confirm pricing and results directly before you hire.
| Type | Best for | Typical starting prices in this guide |
|---|---|---|
| GEO agencies | Getting cited in ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews. Includes Growthner, Rock The Rankings, First Page Sage, Breaking B2B, The SEO Works, Skale and AI Clicks | From about $2,000 to $4,050 per month |
| PPC agencies | Demos and trials from Google, LinkedIn and Meta ads | From about $1,500 to $10,000 per month, plus ad spend |
| GTM agencies | Positioning, outbound and pipeline for new markets or products | From about $1,250 to $30,000 per month |
| Content marketing agencies | Organic traffic, thought leadership and sales content | From about $3,000 to $20,000 per month |
| ABM agencies | Campaigns aimed at a defined list of target accounts | From about £3,500 to $30,000+ per month |
Ranges mix currencies and sources and are indicative only. Several agencies publish no pricing.
GEO Agencies
GEO (generative engine optimization) agencies work on whether AI assistants name and cite your brand. Pick one if buyers in your category already ask ChatGPT or Perplexity for vendor shortlists. See also our guide to the best generative engine optimization agencies for SaaS products.
1. Growthner
Location : Mohali, India.
Pricing : Starts from $2,500
Clutch Rating : 5.0 across 1 review
Team Size : 10-20
Best For : SaaS and tech companies that want GEO and SEO treated as one pipeline channel, with reporting tied to demos and revenue rather than visibility alone.
Key Services : GEO and AI search optimization, SaaS SEO, content strategy, technical SEO, digital PR and link building, GEO Consultation, Brand Mentions.
Strengths : Works only with SaaS and tech companies, so playbooks, content and measurement are built around SaaS buying journeys, and pricing starts from a published figure.
Trade-offs : Growthner focuses on SaaS and tech only and does not offer paid media, so teams that need PPC or full-service marketing will need a separate partner. Homepage figures (50+ SaaS clients, $2M+ pipeline generated, 3.2x average growth) are self-reported.
2. Rock The Rankings
Location : USA
Pricing : From $4,050 per month on its public tiers (another page lists done-for-you SEO content from $5,500)
Clutch Rating : 5.0 across 13 reviews, as reported on its own comparison page
Best For : SaaS brands that want search and GEO work with direct founder access.
Strengths : Works only with SaaS, publishes a forecast before signing, and reports a 5.0 rating across 13 Clutch reviews.
Trade-offs : Search and SaaS only, with a 90 to 120 day initial commitment depending on the page. It publishes the comparison pages it ranks itself on.
3. First Page Sage
Location : Berkeley, California, USA
Pricing : $10,000 project minimum
Clutch Rating : Not confirmed, as sources disagree on whether it has any Clutch reviews
Best For : Larger SaaS and tech companies that want a dedicated AI search practice.
Strengths : Offers GEO, LLM citation building, entity optimization and monitoring across ChatGPT, Claude, Perplexity and Google AI.
Trade-offs : Broad service menu and a high entry price, and sources disagree on whether it has Clutch reviews.
4. Breaking B2B
Location : London, UK
Pricing : From $4,000 per month, with a 3-month initial term
Best For : B2B companies that want bottom-funnel content and GEO tied to pipeline.
Strengths : Founded in 2020, offers direct founder access, sales-call and ICP research, citation building and AI visibility tracking.
Trade-offs : B2B only and not a full-service agency for paid, lifecycle, brand or social.
5. The SEO Works
Location : Sheffield, England, UK
Pricing : Listed at $100 per hour, and one page cites $3,000 per month
Clutch Rating : 5.0 on one listing card and 4.8 on its profile; review count not stated
Best For : Teams that want established SEO work with GEO and AEO added on.
Strengths : Operating since 2009, covers technical SEO, content, digital PR and GEO.
Trade-offs : Broad service menu, and its Clutch rating is shown as 5.0 on one card and 4.8 on its profile.
6. Skale
Location : London, UK
Pricing : Custom quote
Best For : Venture-backed SaaS and tech brands that want a GEO-first team.
Strengths : Founded in 2020, leads with GEO and AI citation outreach and reports SQLs, pipeline and MRR as primary KPIs. It reports 100+ SaaS clients.
Trade-offs : Pricing is not public, and we found no published AI-visibility tracking or AI-attributed revenue reporting.
7. AI Clicks
Location : Vilnius, Lithuania
Pricing : From $2,000, with deliverables sold individually
Clutch Rating : No Clutch profile found
Best For : Teams that want citation-focused content and Reddit programmes with a published rate card.
Strengths : Founded in 2024, runs its own daily tracking platform across 10+ AI engines.
Trade-offs : No Google rankings work, no Clutch profile and a young track record.
PPC Agencies
PPC agencies run paid search and paid social, mainly Google, LinkedIn and Meta ads, and should optimize toward demos, trials and revenue rather than clicks. Most list a minimum ad budget, so check it against yours. For the wider picture, see our guide to SaaS marketing channels and tactics.
1. Aimers
Location : Tbilisi, Georgia
Pricing : Listed at $50 to $99 per hour on one profile and from $3,000 per month per ad platform on another
Clutch Rating : 4.9 across 39 reviews
Best For : B2B SaaS and tech companies that want an audit-first start.
Strengths : Founded in 2015, Google Premier Partner, $30M+ in annual managed spend and a Clutch rating of 4.9 across 39 reviews.
Trade-offs : Its stated all-SaaS client base is questioned by one source, which found about 30% of clients outside IT. SEO and content are out of scope.
2. Camel Digital
Location : Riga, Latvia
Pricing : From $3,889 per month
Best For : Product-led and self-serve SaaS.
Strengths : Works only with PLG and self-serve SaaS, offers a free audit first, and the person who builds the campaigns runs them.
Trade-offs : Founder-run and boutique, with a team of 2 to 9, so account coverage is limited.
3. Upraw Media
Location : Shrewsbury, England, UK
Pricing : $150 to $199 per hour
Best For : B2B SaaS teams that want lead-quality optimization linked to CRM data.
Strengths : B2B SaaS only for a decade, sends CRM offline conversion signals back to ad platforms, and reports doubling Xentral’s PPC conversion rates.
Trade-offs : Small team, and it recommends about £10,000 per month in minimum ad spend.
4. Holini
Location : Tallinn, Estonia
Pricing : $100 to $149 per hour
Clutch Rating : 5.0 across 39 reviews
Best For : SaaS teams that care about attribution and full-funnel measurement.
Strengths : Senior-only team, a 5.0 Clutch rating across 39 reviews, and a reported tripling of Veriff’s pipeline value in three months.
Trade-offs : Minimum spend is stated as $10,000 per month on its site but at least $20,000 on Clutch, and the time zone may not suit US teams.
5. TripleDart
Location : Plano, Texas, USA, with an office in Bangalore, India
Pricing : Paid media from $3,500 per month on its own page, with a flat monthly fee instead of a percentage of spend
Clutch Rating : No Clutch profile found
Best For : SaaS companies that want paid media tied to SEO, content and RevOps.
Strengths : Founded in 2021, claims 250+ B2B clients and $150M+ in managed ad spend.
Trade-offs : The integrated approach may exceed what a single-channel buyer needs, and its best fit is stated as $50K+ monthly ad budgets. Its own page lists it first.
6. 42 Agency
Location : Toronto, Canada
Pricing : From $6,500 to $7,000 per month depending on the source
Clutch Rating : 5.0 on one source, with only four reviews on another
Best For : Series A+ SaaS with $5M+ in revenue that want HubSpot and attribution depth.
Strengths : Marketing operations and CRM-based audience targeting, and it commits to pipeline targets.
Trade-offs : Paid sits inside a demand generation retainer, with a 6-month minimum contract and a small team.
7. Bounty Hunter Agency
Location : San Antonio, Texas, USA
Pricing : Listings range from $1,500 per month to a $5,000 project minimum
Best For : B2B SaaS companies that want paid search optimized toward SQLs and demos.
Strengths : Founded in 2017, 50+ B2B SaaS clients and a focus on tracking and attribution.
Trade-offs : PPC is only about 40% of its Clutch service mix, with web development making up much of the rest.
GTM Agencies
GTM (go-to-market) agencies help with positioning, ICP definition, outbound and the first repeatable pipeline. Pick one when you are launching a product, entering a new market or building a sales motion. For inbound-led growth, see the best inbound marketing agencies for B2B SaaS. Headquarters and founding years are not published for most of these agencies in the sources we reviewed, and the comparison pages we drew on are published by competitors, so pricing is indicative.
1. Kalungi
Location : USA
Pricing : $15,000 to $30,000 per month for the full fractional team
Clutch Rating : 4.9 across 5 reviews
Best For : B2B SaaS companies from seed to Series C that need fractional marketing leadership plus execution.
Strengths : Fractional CMO with designers, writers, demand generation and marketing operations, built on B2B SaaS playbooks. Founded by former Microsoft marketers.
Trade-offs : The price is high for early-stage teams, and the offer is broad rather than channel-specific.
2. ColdIQ
Location : Not stated
Pricing : Published retainers, typically $3,000 to $8,000 per month
Best For : Series A+ B2B SaaS companies with a defined ICP that want an outbound engine.
Strengths : AI-native outbound covering ICP research, data enrichment, multichannel sequencing and optimization.
Trade-offs : Outbound only, so it does not suit inbound-led motions, and it takes a fixed number of clients each quarter.
3. Refine Labs
Location : Not stated
Pricing : Custom, typically $10,000 to $20,000+ per month
Best For : Series B+ B2B SaaS companies shifting from MQL-driven marketing to audience-first demand creation.
Strengths : Builds demand through organic content, podcasts, LinkedIn and dark social channels.
Trade-offs : Premium pricing, and it is built for later-stage companies with the budget to invest in brand-led demand.
4. Roketto
Location : Not stated
Pricing : Custom, typically $5,000 to $10,000 per month
Best For : Growth-stage B2B SaaS companies investing in inbound, content and HubSpot.
Strengths : Inbound marketing and content-led GTM, described as a HubSpot Diamond Partner.
Trade-offs : Pricing is not public, and it is a better fit for inbound than for outbound-led motions.
5. LeadGem
Location : Netherlands
Pricing : Custom, retainer-based
Best For : B2B companies targeting DACH, Benelux, the Nordics or the wider EMEA region.
Strengths : Outbound for European markets with GDPR-compliant infrastructure and EMEA market-entry support.
Trade-offs : Regional focus and no published pricing.
6. SaaSHero
Location : Not stated
Pricing : Flat retainers from $1,250 per month, month-to-month, rising to about $7,000 depending on channels and ad spend
Best For : Seed and early-stage SaaS founders testing outbound or paid search.
Strengths : Productized model with low entry cost and no setup fees.
Trade-offs : Less customization than higher-priced agencies and a poor fit for enterprise or complex sales cycles.
7. UnboundIA
Location : Not stated
Pricing : Project-based, typically $10,000 to $25,000+ per engagement
Best For : Companies preparing a major launch, rebrand or repositioning.
Strengths : Messaging validation and positioning research using a panel of 100M+ B2B professionals, plus ICP definition and market entry work.
Trade-offs : Project-based rather than ongoing, and the panel size is the agency’s own claim.
Best Content Marketing Agencies for SaaS
Content marketing agencies build the articles, research and sales content that earn organic traffic and AI citations. Most work on retainers and expect your team to supply subject-matter experts.
1. Animalz
Location : New York, USA
Pricing : $10,000 project minimum on one page and $15,000 to $30,000 per month on another
Clutch Rating : 4.8 across 4 reviews
Best For : Established B2B SaaS and tech brands that want editorial-quality thought leadership.
Strengths : Works only with B2B SaaS and tech. Reports clients including Zendesk and Intercom, and offers AEO and SEO alongside thought leadership.
Trade-offs : Premium pricing and less focus on bottom-funnel content. Its own blog ranks it first.
2. Siege Media
Location : Austin, Texas, USA
Pricing : $10,000 to $30,000+ per month on one source, with a Clutch minimum of $5,000+
Clutch Rating : 4.9 across 15 reviews on one source; review counts differ between sources
Best For : SaaS companies that want linkable assets, digital PR and design alongside SEO content.
Strengths : Proprietary tools, in-house design, strong link acquisition, and a 4.9 Clutch rating.
Trade-offs : Not SaaS-exclusive and not suited to early-stage startups.
3. Omniscient Digital
Location : USA
Pricing : $15,000+ per month
Clutch Rating : 5.0 across 8 reviews
Best For : SaaS companies with complex B2B sales cycles and internal experts.
Strengths : Revenue-first “barbell” content strategy, founded by former in-house marketers including ex-HubSpot team members, and a 5.0 rating across 8 Clutch reviews.
Trade-offs : Premium pricing, possibly more than an early-stage company needs, and less focus on technical SEO.
4. Campfire Labs
Location : USA
Pricing : $8,000 to $15,000 per month
Clutch Rating : 5.0 across 3 reviews
Best For : Brands competing on narrative authority and original research.
Strengths : Story-driven content with design capability. Reported clients include Notion, Dropbox, Asana and Freshworks.
Trade-offs : Smaller team with capacity limits, limited link building, and a new generative AI offering.
5. Grow and Convert
Location : Not stated
Pricing : Not stated
Best For : SaaS teams that want pain-point SEO plus GEO.
Strengths : Ten years in business with 100+ clients and a proprietary AI visibility tool.
Trade-offs : Pricing and location are not published in the sources we reviewed, and its results are self-reported on a competitor-style ranking page.
6. Flying Cat Marketing
Location : Barcelona, Spain, with a distributed team
Pricing : Not stated
Best For : SaaS companies expanding internationally that need multilingual content.
Strengths : International SEO, multilingual content and GEO. It reports 227% MRR growth in six months for a client, which is self-reported.
Trade-offs : Pricing is not public and results come from its own claims.
7. Foundation
Location : Dartmouth, Canada
Pricing : $200 to $300 per hour, with a $25,000 Clutch minimum
Clutch Rating : 5.0 across 14 reviews
Best For : B2B tech and SaaS companies that treat distribution as part of content.
Strengths : Founded in 2014, focused on B2B tech and SaaS, with a 5.0 rating across 14 Clutch reviews.
Trade-offs : High minimum, and recent work leans toward Reddit and distribution rather than SEO writing.
ABM Agencies
ABM (account-based marketing) agencies run campaigns aimed at a defined list of target accounts, usually across LinkedIn, email, paid media and sales outreach. Pick one when your deals are large, your buying groups are known and sales and marketing need to work the same accounts. Most pricing below comes from third-party comparison pages, several published by agencies that rank themselves. For a broader shortlist, see the top marketing agencies for software companies.
1. New North
Location : Frederick, Maryland, USA
Pricing : Sources range from about $2,300 to $18,000 per month, so confirm directly
Clutch Rating : 4.6 on one comparison page
Best For : Lean tech marketing teams that want ABM spread across content, paid and analytics.
Strengths : Pairs a senior strategist with a delivery pod, uses a points-based model that shifts hours between channels, and publishes monthly tiers.
Trade-offs : ABM is one workstream within a broader engagement, and it is part of a larger agency portfolio, so ask which strategist you will work with.
2. The ABM Agency
Location : Not stated
Pricing : $25,000 to $70,000 per month on one source and from $30,000 on another
Clutch Rating : 4.5 on one comparison page
Best For : Enterprise SaaS and tech companies running 1:1 and 1:few named-account campaigns.
Strengths : Has run enterprise ABM since 2009, names Verizon, Siemens, Palo Alto Networks and IBM as clients, and is technology-agnostic with custom reporting.
Trade-offs : The highest entry price in this list, per-account personalization is expensive, and sources disagree on how fast a pilot launches (21 days versus 45 to 60).
3. Gripped
Location : London, UK
Pricing : £3,500 to £15,000 per month
Clutch Rating : 4.9 on one comparison page
Best For : SaaS and tech companies that want hands-on ABM execution reported against SaaS metrics.
Strengths : Works only with SaaS and tech, runs 30-day sprints across content, SEO, automation and paid media, and tracks CAC, LTV, churn and NRR.
Trade-offs : Limitations are not stated in the sources reviewed, and ABM sits alongside its broader growth offer.
4. SeeResponse
Location : Not stated
Pricing : $3,000 to $15,000 per month
Clutch Rating : 4.9 on one comparison page
Best For : Startups and smaller tech companies that want lean key-account marketing.
Strengths : Focuses on email and LinkedIn, involves its co-founders directly, and is a HubSpot Certified Partner and RollWorks Agency Partner.
Trade-offs : Small dedicated teams of two to five people and a narrower channel mix.
5. Ironpaper
Location : Not stated
Pricing : $10,000+ minimum project size
Clutch Rating : None listed on the comparison pages reviewed
Best For : Mid-market B2B companies with long, complex sales processes.
Strengths : Content-centric ABM tailored to buying-group roles, with sales enablement and lead nurture.
Trade-offs : Content and nurture are the main levers, so confirm paid media depth, and it has a $10,000 minimum.
6. The Marketing Practice
Location : Not stated
Pricing : $30,000 to $75,000 per month plus media on one source; not published elsewhere
Clutch Rating : Not stated
Best For : Enterprise technology brands that need separate 1:1, 1:few and 1:many ABM tiers.
Strengths : B2B-only client base and a cited $13M pipeline programme for Thomson Reuters CoCounsel, which is self-reported.
Trade-offs : Enterprise-scale minimums, and smaller clients can get lost in a large roster.
7. Directive Consulting
Location : Irvine, California, USA
Pricing : Sources conflict, from $5,000 per month on one listing to $15,000 to $35,000 on another
Clutch Rating : 4.8 across 56 reviews on one source
Best For : Growth-stage SaaS companies with a paid media budget that want ABM tied to attribution.
Strengths : Covers ABM, paid media, SEO and CRM operations under one team, and names Adobe, Uber Freight, Calendly and Cisco as clients. Its claim of 420+ brands served is self-reported.
Trade-offs : Percentage-based paid media fees can raise costs at scale, and it is not exclusively an ABM agency.
How to Choose the Right Type of Agency
Start from the bottleneck, not the channel. If your product has demand but buyers cannot find you in AI answers, hire a GEO agency. If you have a proven offer and a budget to scale it, hire a PPC agency. If you are still defining your ICP, positioning or first sales motion, hire a GTM agency before spending on channels. If organic traffic and sales content are the gap, hire a content marketing agency. If you sell large deals to a defined list of accounts, hire an ABM agency.
Four questions to ask any of them :
- Which metric do you report on, and does it reach pipeline or revenue?
- Which SaaS clients can we speak to, and what was their starting point?
- What is the minimum commitment, minimum ad spend and full monthly cost?
- Who does the work, and who is on the account after the sales call?
When to Pick Someone Else
Pick a full-service or fractional team such as Kalungi if you need several of these channels run together. Pick a specialist when one channel is the clear problem. Pick a local agency if you need in-person meetings or native-language work in a specific market. Growthner is a fit when you are a SaaS or tech company that wants GEO and SEO handled as one pipeline channel by a focused team, and it is not the right choice if you need paid media.
Ready to Talk?
Book an intro call with Growthner to get a free GEO marketing plan for your SaaS or tech company.
FAQs
1. What is the best type of marketing agency for a SaaS company?
It depends on the bottleneck. GEO and content agencies build organic and AI visibility, PPC agencies scale a proven offer, GTM agencies fix positioning and the first sales motion, and ABM agencies target a defined list of accounts.
2. How much does a SaaS marketing agency cost?
Starting prices in this guide range from about $1,250 per month for productized outbound to $30,000 per month for fractional teams. PPC agencies also charge on top of ad spend, and many set minimum budgets.
3. What is GEO and how is it different from SEO?
GEO targets being named or cited inside AI-written answers from tools like ChatGPT and Perplexity, while SEO targets rankings in a list of links. The two share a lot of groundwork, including content, entity clarity and third-party mentions.
4. Should I hire one agency or several?
Early on, one specialist for the channel holding you back is usually enough. Add others as the first channel proves itself, or use a full-service team if you want one point of contact.
5. How were these agencies chosen?
We reviewed agency websites and third-party comparison pages and picked seven agencies per type that work with B2B SaaS or tech. Many source pages are published by agencies that rank themselves, details were not independently verified, and Growthner is the author’s own agency.
6. What is the difference between a GTM agency and a content marketing agency?
A GTM agency works on positioning, messaging, pricing and the first sales motion, while a content marketing agency produces the articles, guides and assets that bring in organic demand over time. Early-stage teams often need GTM first, and growth-stage teams usually add content.
7. When should a SaaS company invest in PPC?
PPC works best once you have a clear offer, a landing page that converts and enough budget to gather data, since paid channels scale what already works rather than fix a weak message. Expect to pay agency fees on top of ad spend.
8. Is ABM only for enterprise SaaS companies?
ABM fits best when you sell to a defined list of high-value accounts with several decision makers, which is common in enterprise and upper mid-market SaaS. Self-serve products with a large buyer pool usually get more from SEO, GEO or PPC.
9. How long does it take to see results from a SaaS marketing agency?
PPC can produce leads within weeks, while SEO, GEO and content typically take several months to build momentum. Timelines vary by competition, budget and starting point, so ask each agency for a realistic range and what they measure.
10. What should I ask an agency before hiring?
Ask for case studies from SaaS companies similar to yours, who will do the day-to-day work, how they report results, what the contract length and exit terms are, and which metrics they tie to pipeline rather than traffic alone.
11. Are the Clutch ratings in this guide reliable?
They are shown as reported on Clutch or comparison pages at the time of research. Review counts are often small and ratings change, so check the live profile and speak to a past client where you can.
About the Author
